Welcome to DE

Public Relation Services

Digital Enterprises will provide public relations programs and services that meet a targeted need:

Strategic Program Development  -- we create a customized public relations program based on a strategic assessment and market position inventory.  We offer public relations counsel, message development and inventive promotional ideas for launch or important milestones.

Editorial programs -- development of exceptional media programs for executive, company, product and service.  This includes crafting and distributing press releases, writing and placement of magazine, newspaper and Op-Ed pieces.  We work to arrange interviews with print, broadcast and Internet outlets through proactive and editorial calendar work.

Media and analyst relations -- to help you build ongoing, successful relationships with members of the industry and business press. Maintaining a purposeful, ongoing dialogue via tours, informed comment and expert programs sustains and builds influence.

Speaking programs -- gaining the opportunity to influence the market beyond a print medium is essential.  We target the premier industry and business conferences that offer the best audience for a company.

Award programs -- we develop or submit your company/product to target award programs.

Writing programs -- quality corporate backgrounders, data, success stories, FAQ pieces and press materials reflect your company's messages; we develop these items for press kits and marketing needs

Customer programs -- customers are the proof point for any company. We build image through your customers' success.


Publicity and Public Relations Capabilities

  • Feature story development and writing
  • By-lined column placement and writing
  • News release development and distribution
  • Media kit development

New Business Development

  • Market identification and segmentation
  • Customer profiling/prospect matching
  • Database development
  • Sales management tools
  • Sales and training presentations
  • Trade show presentations 

Branding Strategy

  • Brand identity development
  • Competitive positioning
  • Corporate and product naming
  • Brand equity studies

Corporate Communications

  • Corporate identity systems
  • Capability and product brochures
  • Web site development
  • Sales kits
  • Annual reports
  • Signage

Customer Communications

  • Direct marketing/response campaigns
  • Print and electronic newsletters      

Advertising

  • Print and electronic media planning
  • Media planning and placement negotiation
  • Campaign concepting, design and copywriting

 


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Digital Enterprises & Communications, Inc.| Ph: |

Email: davidfradinATdigitalenterprises.com - (replace AT with the usual at sign. - To protect my address from Spammers)
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